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22 November 2008

iSteelAsia.com Limited
Strategic Investment in Stemcor Holdings Limited

Transaction through the world's leading steel exchange vortal will boom as Stemcor expects to commit to transact at least 750,000 tonnes of steel products during the first six months of 2001


[2 December, 2000 - HONG KONG] iSteelAsia.com ("iSteelAsia" or the "Group", stock code: 8080), the world's leading steel exchange vertical portal and Stemcor Holdings Limited ("Stemcor"), the reputed independent and international steel trader, today entered into an agreement under which iSteelAsia acquires approximately a 3.5% equity interest (after enlargement of shares) in Stemcor for US$3 million (approximately HK$23.4 million) cash with options further investment in Stemcor. According to the agreement, Stemcor expects to commit to trade at least 750,000 metric tonnes of steel products on iSteelAsia's vortal within a six month period after completion of subscription.

"The investment is a milestone for our aggressive global expansion plan and growth. It integrates a very solid and quality operator from the old economy with the leader in the new economy, the first of its kind in the steel business." said Mr. Andrew Yao, Chairman and CEO of iSteelAsia.com. "In addition, partial diversion of Stemcor's offline business to our vortal will greatly increase the transaction volume of iSteelAsia.com and further enhance our image."

Commenting on the investment, Mr. Ralph Oppenheimer, Chairman of Stemcor, said, "the Internet is going to change the world, and Stemcor and iSteelAsia will be in the forefront of this change."

Stemcor enjoys 50 years of history and solid business track record that illustrates its impeccable reputation as an independent world-class player operating in six major trading centers and 35 offices around the world. It principally engages in international steel trading and the provision of specialised services in related businesses such as marketing, procurement, logistics and trade finance. Trading volume amounted to over 4.0 million metric tonnes generating over US$1 billion of turnover in 1999 and is running at a substantially higher rate in 2000.

Combined with 35 branches of Stemcor, iSteelAsia will have potential access to a total of 47 sales points over the world, extending its influence into Europe, Australia and Middle East which will help to reaffirm its Global Vision Asian Focus strategy.

"This alliance is a typical example of a new and old economy combining their respective strengths to create a dynamic and global presence - the iSteelAsia vortal combines with Stemcor's physical network and full service capabilities to the steel industry. We believe this is the global trend particularly as more players seek to adopt the latest technology to increase their productivity and profits in an increasingly competitive environment." added Mr. Ralph Oppenheimer.

The investment gives iSteelAsia a strategic interest in Stemcor, while at the same time Stemcor expects to commit to transact at least 750,000 tonnes of steel products through the iSteelAsia platform within a six month period with a further target of at least 750,000 tonnes thereafter for the following nine months. On the other hand, iSteelAsia will provide state-of-the-art e-Commerce technology and expertise to help transform Stemcor's current offline transaction models.

"We anticipate a boom in our turnover and as a result, expect to greatly enhance our commission income. The greater usage of the vortal translates to declining fixed cost per transaction resulting in higher profitability." Mr. Yao further explained. "Moreover, iSteelAsia will be able to leverage off Stemcor's extensive network to penetrate different parts of the world, which in turn will attract more people to join us to build the critical mass needed for the vortal."

According to the agreement, Stemcor also agrees not to engage in substantive business discussions with any third party that operates an online steel trading portal which competes with the iSteelAsia's vortal. Moreover, the agreement also provides iSteelAsia with options for further investment in Stemcor.

"Expansion and acquisition is our growth strategy. We believe in building a world dominant vortal with sound strategic partners like Stemcor." added Mr. Yao.

For the Second Quarter ended September 30th, 2000, iSteelAsia achieved 31% growth in completed transaction volume to a total of approximately US$146 million compared to the First Quarter ended June 30th, 2000. Moreover, the Group recorded an increase of 23% in membership to over 3,000.

The investment will be completed no later than December 29th, 2000. Upon completion, iSteelAsia will nominate a member to the Stemcor Board to serve as non-executive director and the same for Stemcor.

- End -

Corporate Information
iSteelAsia.com Limited

Launched in December 1999, iSteelAsia.com Limited ("iSteelAsia.com") was Asia's first online exchange for trading in steel and steel products. It is the first of its kind to be listed on the Hong Kong Stock Exchange's GEM board in April 2000. Focused on the Asian steel community, iSteelAsia.com aims to offer an open and neutral marketplace for steel trading. Trading competitiveness and efficiency are optimized on iSteelAsia.com as players can access a full spectrum of buyers and sellers and timely market knowledge. iSteelAsia.com serves as a single point of contact offering financing, insurance, surveying, shipping and logistics services, providing members with a one-stop end-to-end steel trading.

To date, iSteelAsia.com has approximate 3,000 registered members who regularly use its online trading services and access into its online Reuters and Asian Information Resources Limited. For details, please visit : www.isteelasia.com

Stemcor Holdings Limited
Founded in 1951, Stemcor is principally engaged in international steel trading. Stemcor and its subsidiaries (the Stemcor Group) also operate as a global provider of specialist services to the steel and metal industry, in areas such as marketing, procurement, logistics, and trade finance.

Headquartered in London, Stemcor has 50 years of history and a solid business track record that illustrates its impeccable reputation as a world-class player. It operates six major trading centers and 35 offices around the world. In 1999, it traded a total of over 4.0 millions tonnes generating over US$1 billion of turnover. For the year 2000 to date, volumes are running at a substantially higher rate. Asian countries played a part in about 50% of Stemcor's turnover. Stemcor's global network of offices enables it to service its customer's needs efficiently.

For details, please visit www.stemcor.com

Issued by OCCASIONS Corporate & Financial Communications Limited for and on behalf of iSteelAsia.com Limited. For further information, please contact:

iSteelAsia.com Limited
Ms. Betty Jane Leon / Ms. Stephanie Liu
Senior Marketing Manager / Communications Manager
c/o OCCASIONS Corporate & Financial Communications Limited
Tel: 2801-5333 Fax: 2801-5323

Stemcor Holdings Limited
Mr. David Faktor
Director of the Board & Managing Director, International Trade
c/o OCCASIONS Corporate & Financial Communications Limited
Tel: 2801-5333 Fax: 2801-5323

OCCASIONS Corporate & Financial Communications Limited
Mr. Allen Tong / Ms. Vijo Lee
Tel: 2801-5333 Fax: 2801-5323
E-mail: allen@occasions.com.hk / vijo.lee@occasions.com.hk

This press release can be downloaded from the website of OCCASIONS: www.occasions.com.hk

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